All eyes is definitely on Blue Ivy!
Beyonce and Jay-Z had already declared 2012 as the year of Blue Ivy Carter so in preparation of the Blue Ivy takeover the couple decided to patent their daughter’s name. However, to the Carters surprise two unknown folks (that have no relationship to the Carters whatsoever) had attempted to do just the same last month.
The Washington Post reported that few attempts were made to patent the name Blue Ivy Carter for commercial use purposes last month.
Fashion design entrepreneur, Joseph Mbeh attempted to trademark the name Blue Ivy Carter NYC on January 11, 2012 just four days after Beyonce gave birth, and another person attempted on January 20, 2012, in and effort to trademark the name as a fragrance entitled “Blue Ivy Carter Glory IV”.
Well, The U.S. Patent and Trademark Office knew well beforehand that these individuals were not the parents of Blue Ivy Carter and therefore their approval for patency. Beyonce issued her filing on Jan 26th using her company name BGK Trademark Holdings and although the forge filings is being investigated, she will more than likely get approved, after-all she is the mother of Blue Ivy Carter.
Many of you may be wondering what is the difference between a copyright and patent or trademark filing?
A copyright protects original works of authorship, while a patent protects inventions or discoveries. Ideas and discoveries are not protected by the copyright law, although the way in which they are expressed may be. A trademark protects words, phrases, symbols, or designs identifying the source of the goods or services of one party and distinguishing them from those of others. [SOURCE]